Shannon Willoby is a freelance writer and editor specializing in lifestyle, marketing, and small business content. She’s the founder and editor of the small business blog Scrappy Marketers, and her writing and editing work has been featured on Redbook, House Beautiful, Delish, Cosmopolitan, Distractify, FamilyVacationist, and many more. When she’s not writing, you can find her planning her next vacation.